Biz-Worthy Tips features a Marketing Must Have!
2. Have an elevator pitch.
You never know who you are going to run into, so it is always good to prepare yourself. Every chance you have to talk about your business do it. Become a self-less promoter like Diddy, consistency and repetition is a MUST.
Elevator pitches provide many channels of opportunity to not only introduce your business again and again but to also speak to potential clients. Elevator pitches should only be about one minute long, and they should be to the point. In this pitch be sure to clearly state your business, what you do, your short term goal, and what makes you unique from other businesses like yours.
A. When developing your pitch make sure you cater to your intended audience.
B. Once you have your pitch together, rehearse it every chance you get. Start rehearsing in the mirror, with friends, family and anyone who will listen but be sure keep it natural. Take constructive criticism until you are able to perfect your pitch.
Make sure you stay on track with the pitch by keeping it short and to the point. Provide a concise description of your product or service. Name a problem that your business or service is helps solve. Include what you are asking your audience to do. When you have ended your pitch have a business card on hand. For example, "If you or anyone you know is interested in (whatever your business is), I'd love to talk more in detail about our services or products. Here is my contact information, I look forward to speaking with you again.